advertising

Here is the latest Sony TVC to promote its 3D TV. The image is blurred on purpose to give the sensation you have when you look at a 3D movie without a 3D TV. I haven't try one of those yet but it should be pretty impressive and innovative. However, I...

Nike lanuched its World Cup campaign with an amazing TVC. The claim "Write the Future" shows us how lives could be changed with victory or failure... With countless number of stars, this TVC is another great move from Nike. GREAT JOB !

Here is another nice animation movie/TVC for Revo Energy Drink. very well done

Here is the brand new TVC from TBWA to promote Apple's iPad (if it needs to be promoted!) I like it as it perfectly shows the product and its possibilities but I was expecting a bigger "Wahoo effect". Something bolder maybe. The TVC is not as innovative...

Here is the new Pictionary print campaign from Ogilvy France. The 3 visuals called "Dog by Maggie", "Miss Universe by Henri" and "Grooming by Alex" are quite nice . here is "dog": "Miss Universe" and "Grooming" Nice campaign putting people in real game...

Trying to hijack the World Cup phenomenon, all brands are currently communicating around the football theme, that's a fact. Here is a new one, maybe a bit more legitimate than a few other ones: ESPN launched, a couple of days ago, its campaign for the...

Here is McDonald's new campaign in the US from Leo Burnett. What do you think? I don't really know what to think about this one. I find it somehow funny but SO expected! There is nothing really new here and even if the baby bear is cute, I don't think...

People working in advertising will love this ad for Watford creative ad courses. As you know creative people almost always work in team: Art Director and Copywriter. And really often they are considered as an old couple more than a team. Here is a pretty...

Here is a very nice and inspiring animation movie from the American painting brand Sherwin-Williams. See elements of life as Pantone and show the huge variety of colours. Smart and nice!

This new Heineken ad is hilarious! We all remember the closet/fridge ad but this one is at least as cool! This ad is a parody of TV shows such as "American Idol", "Got Talent" in UK or "Nouvelle Star" in France. Very common in the US but more and more...