The globe is getting mobile. Ever and ever. I already shared a few examples in my previous posts but, a few months after the famous Barcelona Mobile World Congress, I would like
to share new interesting and innovative examples (as seen in Influencia).
Motorola
First of all, the brand new Motorola Atrix, sort of computer-phone at the same time. This new device is particulary innovative and will certainly convince users in need of more
and more mobility, both for business and personal usages.
The other one I wanted to mention is the Samsung Galaxy S 2, introducing the NFS technology (I talked about this technology in a previous post but it basically
allows you to pay your day to day purchases with your phone!
No doubt that this technology will become very popular very soon with only one condition: Shops being equiped with such devices and technology!
HP
I won't talk about the brand new iPad2, not because it doesn't worth it but because everyone already talked about it!
However, I would like to share this great TVC from HP (it only has a few months) introducing a new technology: ePrint.
Understand you can, for example, take a picture and send it via email to the printer of your mom. The printer will automatically print the picture and your mon would only have to pick it up from
the tray!
new way of sharing!
New mobile solutions mixing phone, computer etc.. making our mobile devices always stronger and useful. Stay tuned!
Jeudi 17 mars 2011
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/2011
02:32
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I recently heard about this new French band 'Brigitte' made of these 2 cute girls.
I like their style with their fancy dresses etc.. but most of all I like their music!
The first song I heard, which is the one they quickly became famous for, is this resumption of Joey Starr's famous hip-hop song 'Ma Benz'.
I have to admit that I did not like it...
However, I gave a try to the other 2 songs: 'Battez-vous' and 'la vengeance d'une Louve' and just loved them!
Here is my favourite: 'la vengeance d'une louve'
For now, only the EP is available but I'll be waiting for their first album.
more details on their myspace here.
Enjoy
Lundi 14 mars 2011
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/Mars
/2011
06:00
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Here is a brand new spot called 'unannounced' for Lexus, in the US.
Not only the spot is funny (all the situations are very real and you just want to smash some of these people!), it perfectly described people's fears while driving a car (great insights). It is
also very simple and the demonstration is well-achieved.
Great work!
Vendredi 11 mars 2011
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/2011
06:00
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Citroen promotes the high range of equipments of its vehicules through this new funny ad:
I am not too sure where the TVC will be broadcast but certainly not in France (it looks like a US street/city).
Generally speaking Citroen makes quite a good communication job outside its national market. The brand is seen as highly technological and innovative where it sometimes may look as an old-fashion
brand in France.
The TVC was done by French agency H.
Jeudi 10 mars 2011
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10
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/Mars
/2011
06:00
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Finally back!
After a few silent months, let's celebrate this come back with the new Mini Rocketman project video.
This movie was done by BSUR and will only be available online via social media sites.
The animation 'combining live action with 2D and 3D is really good. The story about History repeating itself is not very new but I am sure the concept car will make
good buzz.
Mardi 8 mars 2011
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/Mars
/2011
06:00
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Done by DDB Chile, here is a smart campaign for ADT, a home security company:
Even if it may be seen as a bit intrusive, this is a very smart and efficient campaign. Other advantage (may also be a good one) this must be a quite cheap
campaign.
I would even go further and print security tips on the box. It looks to be quite empty and could have been a good way to communicate as well as people's attention
was already kept.
Good job!
Jeudi 7 octobre 2010
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/2010
11:56
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Here is the new Virgin Atlantic TVC, not exactly a TVC as it is quite long, but could be seen in its full version in UK cinemas at least.
I think it is really good and differenciating as Virgin is used to.
Modern and cool, it clearly targets 25 - 35 professionals with a nice soundtrack that reminds me an old James Bond theme and opening but of course this is done on purpose!
Mardi 5 octobre 2010
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/2010
18:38
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Here is the new video clip from OK Go. It is called "White Knuckles" and as always with the band, it's awesome!
Vendredi 24 septembre 2010
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/2010
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